Nickelodeon Insights Presentation
Nickelodeon regularly hosted insights presentations to strengthen relationships with partners and demonstrate its relevance in the kids’ entertainment and licensing space. One of these, Kidfluence, explored how children influence family purchasing decisions.
Presentation Design |
Presentation Design |
Task
I was responsible for designing a cohesive visual identity for the presentation — one that clearly communicated the concept of Kidfluence while staying true to Nickelodeon’s playful brand.
Action
To strike the right balance, I combined bold, bright colors, playful shapes, and upbeat photography with clear layouts that made complex data easy to digest. I also ensured the look and feel translated seamlessly across both the live presentation and supporting email communications, creating a consistent experience for partners from invitation through delivery.
Result
The Kidfluence webinar was a success, resonating with partners and reinforcing Nickelodeon’s position as a thought leader in kids’ licensing and advertising. It helped deepen industry relationships and positioned the brand as an essential partner.